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MTTM 14: TOURIST TRANSPORT MANAGEMENT
(Tutor Marked Assignment)
Course Code: MTTM 14
Programme: MTTM
Total Marks: 100
Assignment Code: MTTM14/TMA/2023
Note: This TMA consists of ten questions, out of which you have to attempt any five. The question carries 20 marks each and should be answered in about 500 words. Send your TMA to the Coordinator of your Study Centre.
1. Discuss the infrastructural and capital requirements associated with the setting up of a tourist transport business. Substantiate your answer with relevant examples.
2. Discuss the Role of Private Sector in the management of Tourist Transport System. 20
3. Discuss the role of Indian Tourist Transport Association (ITTA) in promoting the cause of tourist transporters in India.
4. What is selling? Explain the application of marketing mix in tourist transport operations with suitable examples.
5. Write short notes on any two of the following:
i) Demand Forecasting for Tourist Transport (Road)
ii) Offences under Motor Vehicle Act
iii) Recruitment and selection in tourist transport (Road)
6. Discuss the duties and role of a Manager in Tourist Transport Business.
7. What do you understand by Customer Care? What are the various steps of customer complain handling in a Tourist transport business?
8. Write a detailed note on Permits in Transport Business with special reference to Tourist Permits.
9. Explain the concept of car rental agencies. Explain rent a cab scheme and its marketing.
10. Write short notes on any two of the following:
i) Leakages in Tourist Transport Business
ii) Personal Selling in Tourist Transport Business
iii) Variable Cost in Tourist Transport Operations
MTTM14, MTTM 14 ENGLISH MEDIUM
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